With our smile being our most noticeable accessory, the desire for whiter, brighter teeth is understandable. Teeth whitening is now a part of the cosmeceutical market, and it has evolved into franchises in shopping malls, products sold on home shopping channels and in beauty retail stores. I personally have been approached in 2 different states by whitening kiosk employees seeking to meet their daily whitening goal, and let me tell you…they can be persistent!